Polite
A polite ad can run on any existing ad space or web site, and has the capability to reveal dynamic messaging and collect data.  A polite ad can contain any combination of messaging and/or imagery including video, audio, animation, Flash, Java, GIF, JPEG, etc. with virtually unlimited file size. It does not expand beyond the size of the ad, so all of the action happens within the unit space (hence the term “polite.”).

Expandable
An expandable ad grabs the user's attention and draws them into your message.  Expandable ads drop down or grow beyond the original dimensions when a viewer clicks or rolls their mouse over them. The user is not redirected, but rather exposed to a page-based mini-site. These mini-sites may contain HTML, Flash, dynamic content, video, or audio.

Floater
The floating ad allows advertisers to deliver quick, high-impact messages that maximize existing site inventory. A floating ad format appears as a “transparent” layer over the webpage the user is viewing, giving the appearance that the ad elements are “floating” across the page.

Wallpaper
Grab your audience's attention and deliver an engaging yet unobtrusive branding experience with Burst's Wallpaper unit. The unit resides in the background of a web page, providing eye-opening engagement for the user.

Interstitial or Transitional
Interstitial ads play before the visitor is taken to their desired destination page, delivering 100% share of voice for your brand. Interstitial or transitional ads are a full page message placed before or between the visitor's current and destination page.

Peel Back
A Peel Back resides in the upper right hand corner of a web page, and when a user clicks or mouse’s over the ad, the units rolls back and expands to reveal an advertiser’s messaging. The Peel Back can incorporate dynamic data, video streaming, polling, interactive games, and many more Rich Media features. The Peel Backs is a playful and non-intrusive way to get a user’s attention by piquing their curiosity and encouraging interaction.

Spongecell
The best advertising gives its audience information that they want to hold onto and share. Burst’s partnership with Spongecell does just that by enabling ad creative with built-in call to action that captures the users excitement, and drives sales within a banner without disrupting the browsing experience!

Macrostitial™
Let your brand breathe with the Macrostitial, a new high-impact custom unit from Burst Media that combines the reach and size of an interstitial with the content and interaction of a full featured website! The Macrostitial is a full-page high impact take-over unit that gives you 100% share of voice and can uniquely tell a story with video, audio, images, photo galleries, and content.

Contact a Burst Network Account Executive for more information about our rich media options